Advertising without branding is like decorating a cake before baking it. You've got all the icing but nothing to put it on.
Bake your brand first, then layer on the marketing. Lock in your brand, and watch your revenue grow as more customers come knocking. Be the brand that pulls people in, not one they scroll past.
dearbusiness builder,
You’re grinding, showing up, and doing everything you’re "supposed" to do.
Yet somehow…
🔴 Leads are inconsistent, and you're stuck relying on referrals.
🔴 Your messaging is unclear, so customers don’t "get" why they should choose you.
🔴 Your marketing feels like trial and error, with no clear direction or strategy.
🔴 Marketers skipped over branding, jumped to tactics, and left you with nothing that stuck.
🔴 Your brand doesn’t stand out, and you feel like you’re blending into a sea of competitors.
🔴 Your product/service is great, but you’re not getting the recognition you deserve.
You’re not alone. Most small business owners get stuck in the cycle of doing more.
Posting more, tweaking their website, running ads—without knowing if any of it actually moves the needle. Sound familiar?
We call this chaos a “time & money tumbleweed.” Also known as hell.
Walk with me...
The Truth About Branding & Marketing (That No One Tells You)
You don’t need more marketing. You need better branding.
✅ If customers don’t instantly “get” why they should choose you, you have a brand problem.
✅ If your marketing feels inconsistent or ineffective, you have a brand problem.
✅ If you’re constantly reinventing the wheel instead of attracting customers on autopilot, you have a brand problem.
GiddyUp’s Branding & Marketing Transformation.
This isn’t about doing everything. It’s about doing the right things.
Top-ranked brands outperform the world market by 74%—because they focus on brand first.
We help small businesses do the same
Here’s How We Do It: 1️⃣ Clarify Your Brand: We help you define your unique value, positioning, and messaging so customers instantly understand why they should choose you.
2️⃣ Simplify Your Marketing: No more scattered efforts—just a strategic approach that eliminates wasted time and money while boosting results.
3️⃣ Scale with Confidence: From ads to content, web design to automation, we create a marketing engine that works—even when you’re not.
Brand First. Market Smarter. Scale Faster.
*cue angels singing*
You ride with GiddyUp, and your competition will know who’s the new sheriff in town.
Hint: it's you, you lucky devil.
To your success,
Jake Gianelli Founder & CMO
brand strong,ride long.
ouroffering
Clarity, connection, and growth aren’t optional in today's market—they’re everything.
1. Build Your Brand Foundation
clarity
Your brand is the foundation of successful marketing. We start with Brand Strategy to define your purpose, mission, and message, followed by Brand Identity to create a distinct, recognizable look.
From strategy workshops and logo design to visual guides and websites, we’ll help you build a cohesive brand that stands out and drives results.
With your brand established, we’ll implement a complete marketing system designed for long-term growth.
From paid ads and social media to SEO, email, and content creation, we craft custom strategies to help you scale and attract the right customers—no more scattered efforts, just measurable results.
A strong brand makes every marketing dollar 3x more effective. The average small business wastes $12,000/year on ineffective ads—our system ensures your dollars are well spent.
"Strong brands generate 3x the sales volume of weaker ones."
(Millward Brown study)
"Consistent brand presentation across platforms boosts revenue by up to 23%."
(Forbes & Lucidpress)
"81% of consumers say trust in a brand is a deciding factor when purchasing."
(Clear Channel)
"Top-ranked brands outperform the world market by 74% in shareholder returns."
McKinsey & Company, 14-year study
Grow a Brand That Feels Like YouandStands Out to Them.
Before founding GiddyUp, I spent 10 years at a top marketing agency, learning what works and what doesn't. I realized that branding has to come first to truly help businesses in today's market.
Grow a Brand That Feels Like YouandStands Out to Them.
Jake Gianelli | founder & CMO
Based in Charlotte, NC
Before founding GiddyUp, I spent 10 years at a top marketing agency, learning what works and what doesn't. I realized that branding has to come first to truly help businesses in today's market.
Whether you prefer to take the reins, work alongside our team, or let us handle everything, our flexible models are designed to fit seamlessly into your business.
Done-For-You: We handle everything—branding to marketing—so you can focus on running your business.
Done-With-You: Work alongside our team to refine your strategy and execution with expert guidance.
DIY (Do-It-Yourself): Get a clear, actionable roadmap to implement on your own.
Unlike others who simply drop logos into templates, treating 'em like canned beans over an open fire, GiddyUp is the one waging war on B2C and B2B digital marketing folks who are as predictable as a desert sunrise. We've got the guts to take your brand to the next level.
The old adage “if you build it, they will come” no longer applies. New deal flow is the lifeblood of any growing business and we’re here to give you a blood transfusion.
ready totransformyour business?
We only take on 5 new clients per quarter to ensure every project receives our full attention. Don’t miss your chance to make your brand the market’s new sheriff in town.
Fill out the quick form below, and we’ll get back to you faster than a cowboy can draw at high noon. Spots are limited—don’t wait to ride along with GiddyUp!
ready totransformyour business?
We only take on 5 new clients per quarter to ensure every project receives our full attention. Don’t miss your chance to make your brand the market’s new sheriff in town.
Fill out the quick form below, and we’ll get back to you faster than a cowboy can draw at high noon. Spots are limited—don’t wait to ride along with GiddyUp!
Stylish is nice. Sexy is nice. But neither is worth a dime if there’s no real strategy behind it.
I’m Jake Gianelli, founder of GiddyUp. After a decade inside marketing agencies, I saw too many business owners wasting money on tactics without a clear brand.
👉 No brand clarity? Marketing falls flat. 👉 No message? Customers scroll past. 👉 No strategy? You’re burning cash on ads that don’t convert.
Your brand should turn heads, spark conversations, and drive sales—but first, you need to know where you stand.
Take the 3-Min Brand Strength Challenge ✅ Get an instant read on your brand’s strengths & weaknesses ✅ Find out what’s working—and what’s holding you back ✅ Walk away with clear, actionable steps to make your brand unshakable
By saddling up with a blend of performance marketing, digital strategy, and funnel builds, we will make sure your marketing efforts aren’t roping the wind.
